What is the market share of Google, Amazon Web Services (AWS), and Microsoft Azure in the public cloud space?
Explore the latest 2025 data comparing AWS, Microsoft Azure, and Google Cloud market share. Discover who leads the public cloud space, their strengths, and which provider fits your business needs best. AWS holds ~31%, Azure ~24%, and Google Cloud ~10% of the 2025 public cloud market. Learn which cloud platform leads and how to choose the right one for your business.

What Is the Market Share of Google Cloud, Amazon Web Services (AWS), and Microsoft Azure in the Public Cloud Space? (2025 Data)
Cloud computing continues to revolutionize the way businesses operate — from startups hosting their first app to Fortune 500 enterprises managing global infrastructure. But when it comes to choosing a provider, one question comes up time and again:
"Which public cloud platforms dominate the market, and what are their respective shares?"
Let’s explore the current landscape of the public cloud market, with the most up-to-date figures from 2025 and a detailed breakdown of the top three providers: Amazon Web Services (AWS), Microsoft Azure, and Google Cloud Platform (GCP).
Understanding the Public Cloud Market
Before diving into the numbers, here’s a quick refresher on what the public cloud actually means:
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The public cloud refers to services offered over the internet by third-party providers — such as AWS, Azure, and Google Cloud — that are available to multiple customers on a shared infrastructure.
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Services include IaaS (Infrastructure as a Service), PaaS (Platform as a Service), and SaaS (Software as a Service).
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Key drivers of growth include AI/ML adoption, remote work infrastructure, digital transformation, big data, and multi-cloud strategies.
Now let’s take a closer look at the market distribution.
Global Market Share: AWS vs Azure vs Google Cloud (2025 Q1 Data)
According to combined research from Synergy Research Group, Canalys, Gartner, and Statista, the public cloud infrastructure market is dominated by three players who collectively control over 65% of global cloud spending.
Here’s how it breaks down:
1. Amazon Web Services (AWS)
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Estimated Market Share: ~31%
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Status: The longtime leader in the global cloud infrastructure space.
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Overview:
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Launched in 2006, AWS was the first major cloud provider and has since built the largest footprint of data centers worldwide.
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Offers more than 200 fully featured services across compute, storage, databases, analytics, AI/ML, Internet of Things (IoT), DevOps, and more.
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Used by Netflix, Airbnb, NASA, and the U.S. government.
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Strengths:
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Global infrastructure availability
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Unmatched depth and breadth of services
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Strong support for developers and startups
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Growth: While AWS growth has slightly slowed due to market maturity, its sheer scale and early-mover advantage keep it in the lead.
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2. Microsoft Azure
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Estimated Market Share: ~24%
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Status: Azure is the fastest-growing enterprise cloud platform, second only to AWS.
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Overview:
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Azure has capitalized on Microsoft’s vast global customer base and enterprise software dominance.
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Deep integration with tools like Office 365, Windows Server, Active Directory, and Dynamics 365 makes Azure a natural fit for large businesses.
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Strengths:
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Hybrid cloud leadership (Azure Arc, Azure Stack)
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Microsoft ecosystem integration
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Enterprise-grade security and compliance
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Embedded AI tools like Copilot through OpenAI partnership
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Growth: Azure saw a 20–21% year-over-year revenue increase in Q1 2025 within Microsoft’s Intelligent Cloud segment, signaling continued demand from enterprises and governments.
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3. Google Cloud Platform (GCP)
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Estimated Market Share: ~10%
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Status: GCP holds third place and is known for its innovation and open-source leadership.
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Overview:
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Google Cloud has carved out a strong niche in data analytics, AI/ML, and developer tools.
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Powering tools like BigQuery, TensorFlow, and Kubernetes, GCP is the go-to for engineering teams and data-centric businesses.
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Strengths:
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World-class AI and machine learning capabilities
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Industry-leading analytics tools
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Open-source innovation (Kubernetes, Istio)
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Multi-cloud orchestration through Anthos
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Growth: While still behind AWS and Azure in enterprise penetration, Google Cloud continues to see steady growth, especially in sectors like finance, retail, and gaming.
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Market Share Summary Table (2025 Q1)
Cloud Provider | Market Share |
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Amazon Web Services | ~31% |
Microsoft Azure | ~24% |
Google Cloud Platform | ~10% |
All Other Providers | ~35% |
Data sources: Synergy Research, Canalys, Statista, Gartner (2025 Q1 analysis)
What About the Remaining 35%?
While AWS, Azure, and GCP dominate, several other providers hold significant roles in niche markets or specific regions:
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Alibaba Cloud: Strong in Asia-Pacific, especially China
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IBM Cloud: Focused on hybrid cloud and regulated industries
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Oracle Cloud: Popular in database-heavy enterprises
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Tencent Cloud: Focused on China and gaming infrastructure
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DigitalOcean, Linode, Hetzner: Known among developers and startups for simple, cost-effective IaaS
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Why Does This Matter for Your Business?
Understanding cloud market share is more than just knowing who’s winning — it helps you:
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Choose the right provider based on stability, support, and ecosystem.
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Plan multi-cloud strategies to avoid vendor lock-in.
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Estimate long-term cost efficiency, scalability, and integrations.
In general:
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Choose AWS for global scale, service diversity, and developer-first environments.
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Choose Azure for enterprise integration, hybrid capabilities, and Microsoft stack alignment.
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Choose Google Cloud for data science, AI/ML, and open-source flexibility.
Conclusion: The Cloud Landscape Is Evolving, But the Leaders Are Clear
In 2025, Amazon Web Services still leads the public cloud market, but Microsoft Azure is closing the gap quickly, particularly in enterprise sectors. Google Cloud remains a strong third, known for innovation and AI but still catching up in market penetration.
The future of cloud computing will likely be multi-cloud — where businesses use multiple providers based on specific needs. And while market share tells one story, your unique business case should guide your choice.
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